Ep. 30 - Optimizing Checkout for Higher Conversion & Optimizing Funnel for Higher Average Order Value with Jordan Gal
Ramit Rawat from Frictionless Commerce noticed at a young age how complex the decision-making process was for shoppers, and became fascinated by understanding what goes into the sales process.
Nick Disabato is the writer and designer behind independent interaction design consultancy Draft and the newly released book Value-Based Design. If you are a designer in any kind of organization, or if you run an organization that hires designers, this book is a must-read.