Ep. 17 - Affiliate Marketing 101: How to Start Influencer & Affiliate Marketing Programs - with Shibo Xu
Shibo Xu is the co-founder and COO of Refersion, a fantastic application that helps retailers start and manage private affiliate and referral networks. Shibo runs us through a quick and dirty Affiliate Marketing 101 course today.
Adrienne Dorison co-founded Run Like Clockwork™ with Mike Michalowicz, author of the show-favorite book Profit First and Clockwork. Their goal is to help CEOs design business and team that can run itself, as the name suggests, like clockwork.
Jessi Roberts is the Founder, President and Boss Lady at Cheekys Brand and author of the new book Backroads Boss Lady. She founded Cheekys in 2011 with her life savings of $7,000 – and, today, the company employs 30 people in rural New Plymouth, Idaho (population 1538), with revenues exceeding $20 million dollars!
Caroline Danehy is the co-founder and Chief Creative Officer of Fair Harbor Clothing, a lifestyle brand that makes swimwear out of recycled plastic bottles. Caroline shows us that, although Shopify is an online platform, it is still valuable to merchants who do in-person sales.
Rob Barr leads partnerships and enterprise sales at ReCharge, a subscription billing platform for Shopify. He manages strategic relationships with global partner agencies and some of the largest subscription brands on Shopify.
Nathan Hirsch is a serial entrepreneur and expert in remote hiring and eCommerce. He started his first eCommerce business out of his college dorm room and, since then, has sold over $30 million online. He is now the co-founder and CEO of FreeeUp.com.