James Schmidtke and Kristi Barbosky from Klarna discuss increasing conversion rates with alternative payment methods.
Karl Meisterheim offers the Essential Guide to the Care and Feeding of a Developer. Why? Because developers are a unique breed. Whether you are looking to hire one or are currently working with one this talk, given by a developer, will provide the tips and tricks you'll need to get the most from your developer.
Financing options that allow your customers buy now and pay later or split payment into installments is a great way to boost conversions on high ticket items. Apps like Sezzle, Klarna, Afterpay, and Affirm are just a few options to look into.
The results from Black Friday and Cyber Monday show the primacy of email marketing in driving sales. Not only are email campaigns driving sales, but automations are driving conversions and a great tool to have in your arsenal.
Soumya Shukla is Sr. Product Manager at Adeptmind AI, a Toronto-based company at the forefront of AI and machine learning applications in eCommerce.