Holiday season! It’s the busiest and, arguably, the most profitable time of the year for e-commerce. It’s also a time of reckoning for online stores. If your store is not prepared or not seen by customers during the holidays, it could spell the end for your store.
One of the most common excuses for not doing more e-commerce marketing is “I can’t do it. It’s too technical. I might fail.” So, let's take a look at some eCommerce marketing mistakes you need to avoid.
A good SEO encourages customers to click the link in search results to visit your store. Discover the importance of SEO for your Shopify store to create more sales and traffic to your site.
There’s no question that the biggest innovation of the century was the internet. Almost all of the technology for our generation revolves around the internet. Now, “things” are getting connected to the internet one by one, and it’s going to affect e-commerce massively, just as the internet itself changed our way of life.
There’s a common perception that brick and mortar stores are lagging behind online stores when it comes to innovation. That may be, but there are actually many things that brick and mortar stores are doing better than e-commerce stores. Find out more by reading this recent blog post.