Think outside the discount code with these 9 unique ecommerce lead magnet examples (and turn your email list into a money-making machine).

What makes your product the best on the market? Here are 3 easy ways of writing an eCommerce tagline that your customers will remember.

What is viral marketing? Viral marketing is just content marketing using viral content that should be researched, measured and improved. Here's how you can know that content is viral.

Holiday season! It’s the busiest and, arguably, the most profitable time of the year for e-commerce. It’s also a time of reckoning for online stores. If your store is not prepared or not seen by customers during the holidays, it could spell the end for your store.

Does the about page really matter? Many e-commerce store owners think that the about page belongs buried in their website footer, alongside cookie-cutter information like the privacy policy and shipping details.

One of the most common excuses for not doing more e-commerce marketing is “I can’t do it. It’s too technical. I might fail.” So, let's take a look at some eCommerce marketing mistakes you need to avoid.

A good SEO encourages customers to click the link in search results to visit your store. Discover the importance of SEO for your Shopify store to create more sales and traffic to your site.

A live chat can be a great channel for your eCommerce site. It has become the “next big thing” for businesses. Let's see how live chat on your eCommerce store boosts your sales!

In this article, we will talk about making customers successful, and that means delivering a successful result for them, where they leave completely satisfied.

Check out what some e-commerce stores are doing to make blogging worthwhile.

There’s no question that the biggest innovation of the century was the internet. Almost all of the technology for our generation revolves around the internet. Now, “things” are getting connected to the internet one by one, and it’s going to affect e-commerce massively, just as the internet itself changed our way of life.

There’s a common perception that brick and mortar stores are lagging behind online stores when it comes to innovation. That may be, but there are actually many things that brick and mortar stores are doing better than e-commerce stores. Find out more by reading this recent blog post.