Happy Nuts
Optimization & Maintenance
Conversion rate
+55%
Average order value
+9%
Revenue per session
+64%

Summary
Happy Curves and Happy Nuts are two fast-growing personal care brands offering natural products tailored for men and women. Starting with a strong customer base through Amazon, they sought to improve their Shopify stores’ performance, usability, and scalability. By partnering with Electric Eye, they are enhancing their online experience and laying the foundation for sustainable growth.

The Challenge
Happy Nuts, a rising men’s grooming brand known for its humorous and bold approach, needed help optimizing its Shopify store. Despite strong traffic and brand momentum, their site had UX friction on mobile, a clunky cart experience, and underutilized upsell opportunities.

The Solution
Electric Eye provided an Optimization and Maintenance Retainer to address these challenges. Key initiatives included:
- CRO Enhancements: Improved the customer journey and implemented new features.
- Custom Features: Introduced custom landing pages for ad conversion, automated email marketing, and upsells and cross-sells.
The result? More optimized and shoppable sites that deliver exceptional customer experiences and drive increased sales.

Need Shopify Optimization and Maintenance on a Monthly Retainer?
Let's chat about how we can help.