Only NY

Design, Development & Optimization


Only NY is a Manhattan based streetwear company focused on releasing quality goods in limited quantities. They have drawn inspiration from New York City, Skateboarding, and the Outdoors to create timeless pieces that appeal to fans worldwide.

The Problem

After a successful engagement handling Facebook advertising, we set out to redesign the Only NY store for a smoother customer experience. The objective was to increase conversion rates, improve the mobile experience, and refocus the navigation on shopping.

The Solution

The Electric Eye team used best ecommerce practices while sticking to the simple aesthetic embraced by the brand. A custom theme was designed and developed specifically for the Shopify platform. The new site, along with our marketing efforts led to the biggest sales month in company history.

"Our overall experience with Shawn and Chase of Electric Eye has been amazing. They're experts in their field and have really helped us grow our online business."

Micah Belamarich, Founder

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