A Customer Winback Email Series is an effective way to re-engage customers that haven't purchased from your ecommerce site in a while. Here we'll describe crafting that winback strategy.

Just because your customer didn't checkout doesn't mean they are not still interested in buying. Send them an Abandoned Cart Email. Here are some tips on how to get started.

What makes your product the best on the market? Here are 3 easy ways of writing an eCommerce tagline that your customers will remember.

Holiday season! It’s the busiest and, arguably, the most profitable time of the year for e-commerce. It’s also a time of reckoning for online stores. If your store is not prepared or not seen by customers during the holidays, it could spell the end for your store.

Does the about page really matter? Many e-commerce store owners think that the about page belongs buried in their website footer, alongside cookie-cutter information like the privacy policy and shipping details.

One of the most common excuses for not doing more e-commerce marketing is “I can’t do it. It’s too technical. I might fail.” So, let's take a look at some eCommerce marketing mistakes you need to avoid.

A good SEO encourages customers to click the link in search results to visit your store. Discover the importance of SEO for your Shopify store to create more sales and traffic to your site.

A live chat can be a great channel for your eCommerce site. It has become the “next big thing” for businesses. Let's see how live chat on your eCommerce store boosts your sales!

There’s no question that the biggest innovation of the century was the internet. Almost all of the technology for our generation revolves around the internet. Now, “things” are getting connected to the internet one by one, and it’s going to affect e-commerce massively, just as the internet itself changed our way of life.

In this blog post, we'll take you through the basics of ADA and explore how you can make sure your Shopify store is ADA compliant.

Adding additional payment gateways to your site is an easy way to make sure you don't miss any sales. Here are a few that we would recommend.

Black Friday and Cyber Monday are right around the corner, make sure you are prepared well in advance so you aren't missing out on sales!