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Ecommerce Insights 
from Electric Eye

Shopify optimization strategies, CRO tactics, and real-world learnings from nearly a decade of building high-performing stores.

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Top 5 Ways to Promote Your Online Store
Top 5 Ways to Promote Your Shopify Store

In this blog post, we cover the ways you can promote your online store as part of your marketing strategy.

Shopify Plus
Do I need Shopify Plus?

As an Ecommerce store owner you are always looking for new, innovative ways to broaden your horizons while keeping your customers satisfied. Find out if Shopify Plus is right for the success of you...

Customer Touchpoint
The Top 4 Customer Touch-Points You Need To Nail

Learn more about customer touchpoints and listed the four top ones your business needs to nail.

Website
How to Use Haro for Backlinks

Find out how to use HARO for backlinks for the ideal link building strategy.

Shopify Site Launch Checklist
Shopify Site Launch Checklist

Create a recipe for success with a site launch checklist for your new Shopify store.

Picking A Domain Name
3 Ways to Pick a Striking Online Identity For Your Shopify Store

Many businesses engage in the digital space. Learn the ways on how you can choose an online identity for your Shopify store

How to Optimize Product Pages for a Better Conversion Rate
How to Optimize Product Pages for a Better Conversion Rate

Discover tried and tested tips featured in our one-stop guide and optimize e-commerce product pages to drive conversion rates like never before.

How Live Chat Boosts E-commerce Conversions
How Live Chat Boosts E-commerce Conversions

This handy guide will help you tap into E-commerce Live Chat’s full potential for an online business strategy to optimize your conversions and boost overall revenue.

Guest blogger, Krystine Monnett of Holistic Marketing LLC., explains when Google PageSpeed matters
When Google Pagespeed Matters

Our featured guest blogger, Krystine Monnett from Holistic Marketing LLC., a friend and collaborator specializing in marketing and SEO, provides her insight into the uses of Google PageSpeed.

The Ultimate Guide to Migration from Squarespace to Shopify
The Ultimate Guide to Migration from Squarespace to Shopify

Squarespace is often the first choice for people looking to sell a small product offering online. However, there comes a time when the limitations of the platform require a more robust solution lik...

payment gateways
Increase Conversions By Accepting More Payment Gateways

Adding additional payment gateways to your site is an easy way to make sure you don't miss any sales. Here are a few that we would recommend.

Black Friday / Cyber Monday
Prepare for Black Friday / Cyber Monday

Black Friday and Cyber Monday are right around the corner, make sure you are prepared well in advance so you aren't missing out on sales!